The RV Resort Experience Audit

With over 29,000 parks in the US with over 1.3 Million sites, it’s hard to stand out. Add in the day-to-day business demands - check-ins, check-outs, maintenance, financials...when is the last time you stepped back to look at your business from 30,000 feet, or even through the window of an RV?

Let us - full-time RVers, hospitality, travel, and tourism veterans, and business consulting professionals - put your park into perspective.

RVer Eyes + Operator Lens + Consultant Tools

RV Resort Audit

Site layout, accessibility, and usability
Hookups (water, electric, sewer) and convenience factors
Bathhouses, laundry, and common areas
Outdoor amenities (fire pits, grills, picnic areas)
Recreation features (pools, dog parks, playgrounds, trails, etc.)
Wayfinding, signage, and arrival experience}
Overall atmosphere and hospitality touchpoints

Website Audit

Booking flow and ease of reservation
Mobile friendliness (critical for travelers)
Visual presentation of the park
Amenity clarity and information hierarchy
SEO basics and discoverability
Search results vs competitors
Content effectiveness for converting visitors into bookings

Social & Reputation Audit

Platform presence (Instagram, Facebook, TikTok, etc.)
Visual storytelling and brand identity
Engagement and audience interaction
Content quality and consistency
How effectively social channels drive booking
Online reviews and guest sentiment
Competitive positioning vs. nearby parks
Guest expectation alignment with your pricing and positioning

360 Audit

All of the Above - the ultimate review of your resort.

Get in Touch

Let's Put Your Park In Perspective

Will & Sabrina Hockney

willhockney@newstandardconsulting.com

(702) 439-1669